• Experience a virtual reality retelling of Jeff Wayne’s The War of the Worlds production, opening on 31 May 2019
  • Featuring immersive Victorian set design, augmented reality and multi-sensory surprises over a 90-minute adventure
  • An ideal destination for groups with multiple food and beverage packages on offers
  • Opening at The Old London Metal Exchange in the heart of the City of London 

Jeff Wayne’s Musical Version of The War of The Worlds, a franchise that has sold over 15m+ double albums and over 1m tickets to its touring arena show, is coming to London as a pioneering immersive visitor experience. 

Set to open on 31 May, the attraction will fuse virtual reality, live action, motion technology and immersive set design to transport visitors to HG Wells’ Victorian England. The 90-minute interactive adventure will see its guests walk, crawl and slide through a 22,000 sq ft space fully immersed within one of the most iconic tales of alien invasion. Inspired by Jeff Wayne’s musical adaptation of The War of the Worlds, the revolutionary experience provides a close encounter of the sounds, smells and chills of the original Victorian-era story. Visitors will discover famous sites and participate in terrifying scenes from the novel from an immersive drink at the ‘Red Weed’ bar, to witnessing first-hand the near demise of the human race at the hands of eerie Martian forces…

Experience and interaction sit at the heart of the attraction, making it an ideal opportunity for groups. With six visitors entering the experience every 10 minutes, and no need for audio-guides due to complete technological immersion, this attraction revolutionises the traditional concept of entertainment. Team-building, communication and learning are all essential in group excursions outside of the work-place, and dotdotdothasincorporated all of the above through this adaption of Wells’ infamous novel.  

Ana Araque, Sales and Marketing Consultant at dotdotdot London:

‘I am so privileged and excited to be part of this IP project, which is not only one of the most innovative experiences launching in London during 2019, but is the beginning of a new trend of immersive entertainment. dotdotdot is looking forwardto work closely with the trade in all segments. We understand and welcome the impact the diversity of sales channels that trade can offer to a new product like ours.’

dotdotdot have put together a number of group packages that are exclusively available to the travel trade industry:

  • Gold Package offers a ticket, choice of beverage and a main dish
  • Silver Package offers a ticket, and multiple drinks at the interval and at the end of the experience
  • Bronze Package offers a ticket, a one drink during the interval and one at the end of the experience
  • Corporate package offers premium ticket entrance, up to three glasses of champagne and an item of branded merchandise
  • VIP Corporate package, offers all of the above alongside the added luxury of unlimited champagne and a main dish


Preview tickets are available through resellers, and offer the only opportunity for visitors to step within the story before anyone else. Booking is made infinitely simpler with these resellers using BOKUN technology to generate QR codes on demand. These exclusive opportunities have been designed to competitively integrate into group travel trade and will not be available through the dotdotdot website, giving resellers a unique offering for their customers.  

Jeff Wayne’s The War of The Worlds: The Immersive Experience marks dotdotdot’s second production, following the sold-out run of SOMNAI in 2018 which sold over 20,000 tickets. Determined to explore and disrupt the experience industry, ‘The War of The Worlds’ demonstrates dotdotdot’s rapidly expanding experiential business through innovative, cutting-edge technology and storytelling. 


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For more information, images and interviews please contact Kallaway on or +44 20 7221 7883


Event location

Old Metal Exchange

52-56 Leadenhall Street




The attraction will have a 12+ age restriction.


Notes to Editors


About Dotdotdot

Ellipsis (trading as ‘dotdotdot’) is a VR-led entertainment business that brings a digital model to the high-growth experience economy. Customers of dotdotdot experiences are taken to another world – using tech (VR, AR, etc.), theatre (sets, actors) and physical elements (taste, temperature, touch and aroma).  Their proof of concept, SOMNAI, attracted over 20,000 customers over just four months.   Their next experience is based upon Jeff Wayne’s Musical Version of ‘The War of The Worlds’, a franchise that has sold over 15m+ double albums and over 1m tickets to its touring Arena show.

About Jeff Wayne

Born in Forest Hills, New York, Jeff Wayne is an award-winning composer, arranger, conductor and producer including for stage, film, TV, records, advertising and interactive projects.

He’s worked with The Who, Ladysmith Black Mambazo, Catherine Zeta Jones, Richard Burton, Anthony Hopkins, Michael Sheen, Taron Egerton, Adrian Edmonson, Russell Watson, Rhydian, Jason Donovan, The London Symphony Orchestra and Choir, Justin Hayward, David Essex, Phil Lynott, Human League, Orbital, Todd Terry, N-Trance, Dario G, Hybrid, Pendulum, Croatian piano virtuoso Maksim, Kerry Ellis, Ricky Wilson, Marti Pellow, Joss Stone, Maverick Sabre, Alex Clare, Gary Barlow and Liam Neeson. His music has been performed at tennis tournaments, gymnasts (2012 Olympic Games), jugglers, dancers, ice skaters, magicians, fire-eaters, animals and ‘Ali G’ on the 2005 MTV Awards and danced to by Pixie Lott on 2014s ‘Strictly Come Dancing’! 

Jeff’s musical interpretation of HG Wells’ ‘The War of The Worlds’ has achieved international acclaim, winning two UK 'Ivor Novello' Awards and the USA’s 'Best Recording in Science Fiction and Fantasy', (with Alfred Hitchcock, George Lucas, and Steven Spielberg judging). With multi-million sales, it’s also amongst the longest running albums in UK chart history, currently over 330 weeks and in 2018 was ranked No 32 in the UK’s favourite and best-selling UK albums of all time.

In 2004, Jeff created 'The Book of Tennis' following in 2005 producing and scoring the television series - 'The Book of Tennis Chronicles' distributed by Fox Sports. 

In 2006, the arena tour - 'The War of The Worlds – Alive on Stage'! launched, with Jeff conducting a renowned cast with audiences and critics hailing it as one of the most innovative marriages of music, technology and live performance. 

A DVD filmed at London’s Wembley Arena hit No 1 for 7 straight weeks in the UK’s Music DVD charts, and broadcast on Sky Movies. In 2007 Jeff won Classic Rock’s 'Showman of The Year Award'. 

‘Alive on Stage!' returned in 2007, 2009 and 2010 across the UK, Europe, Australia and New Zealand. A new tour - 'The New Generation' was launched in late 2012, then again in 2014, followed by a Season at the London Dominion in 2016. In 2018, ‘TWOTW’ returns to UK arenas with its biggest production yet. And to close off 2018, a 5-hour musical drama for Audible of ‘TWOTW’ is due for release featuring Michael Sheen, Taron Egerton and other leading actors and an EP titled: ‘Pianos, Strings and Some Other Things’ – 4 tracks from ‘TWOTW’ re-imagined by Jeff, and again for Sony Music.

2019 sees a dramatic new presentation of Jeff’s musical version being launched in June as a virtual reality experience in 22,000+ square feet at London’s old Metal Exchange.